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The Dodge brand was originally founded in 1900 by brothers John Francis Dodge and Horace Elgin Dodge. Together they founded the Dodge Brothers Company. Originally their main focus was separate parts of the automobile, but by 1914 the brothers had designed a vehicle based off their combined ideas. The car was the Dodge Model 30 and acted as a competitor against the Ford Model T. By 1916 the brothers’ cars were ranked second in the US market, and continued to be a top choice for car purchases, After the brothers’ deaths in 1920, Frederick Haynes was promoted to company president by the brothers’ widows. After this time, the Model 30 had evolved and become the Series 116. From there the models continued to mold and change while the brand maintained a top spot in the market for popularity, customer satisfaction, and sales.